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XO Report vs Data Connectors (Coupler.io, Zapier, etc.)
General-purpose data connectors can pull Xero data to spreadsheets. Here's when they make sense vs a dedicated Xero Excel add-in.
Data Connectors
Strengths
- Connect many apps beyond just Xero
- Good if you already use Zapier/Coupler for other integrations
- Flexible scheduling options
- Can push data to Google Sheets, Airtable, etc.
Limitations
- No Excel formulas (data sync only)
- No accounting-specific features
- Sync delays (not real-time)
- Per-row or per-task pricing can get expensive
- Requires setup and maintenance
XO Report
Why Choose XO Report
- Native Excel formulas (=XO.BALANCE, etc.)
- Built specifically for Xero accounting data
- Real-time data on spreadsheet recalc
- Financial reports designed for accountants
- Simpler pricing - no per-row charges
Pricing: Coupler.io Starter is ~$49/mo. Zapier pricing varies by tasks. XO Report starts at $9.90/mo with unlimited refreshes.
Price Comparison
| Orgs | XO Report | Data Connectors | You Save |
|---|---|---|---|
| 1 | $9.90 | ~$49 | 80% |
| 5 | $14.90 | ~$99 | 85% |
| 50 | $49.90 | ~$249 | 80% |
Choose Data Connectors if:
- •You need to connect many apps (not just Xero to Excel)
- •You want data in Google Sheets instead of Excel
- •You already have Zapier/Coupler and want to consolidate tools
Choose XO Report if:
- •Your main need is Xero data in Excel
- •You want Excel formulas, not just data dumps
- •You need accounting-specific features (P&L, Balance Sheet)
- •You want simpler, predictable pricing
Frequently Asked Questions
Can I use Zapier to get Xero data into Excel?
Yes, Zapier and similar tools can sync Xero data to spreadsheets. However, they don't provide Excel formulas - just data dumps. XO Report offers native formulas that refresh automatically.
What's the difference between Coupler.io and XO Report?
Coupler.io is a general-purpose data connector for many apps. XO Report is purpose-built for Xero-to-Excel with accounting-specific features like financial reports and multi-org formulas.
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